On his second trip to India this year, Havas’ global chief integration officer, sheds light on the group’s M&A policy, the importance of building ‘complementary’ and not ‘competing’ offerings, while sharing his view on the recent mergers at WPP, and more...
Ben Middleton, chief creative officer at Creature, imagines what it will be like to judge the "Humour in branded communications" category at Cannes next year.
The potential to reach the gaming audience in China is massive fuelled by a surge of 480 million players. Mindshare's Liu Yi shares how brands can tap into the dynamic audience amidst regulatory shifts.
A force to be reckoned with, OMD India CEO Anisha Iyer is a shining example of the country’s leading female role models in digital and technology advertising.
In an exclusive chat with Campaign, former Y&R and Publicis CEO Matthew Godfrey explains how generative AI and MediaMonks' digital-first approach lured him back to the ad world.
On his second trip to India this year, Havas’ global chief integration officer, sheds light on the group’s M&A policy, the importance of building ‘complementary’ and not ‘competing’ offerings, while sharing his view on the recent mergers at WPP, and more...
Ben Middleton, chief creative officer at Creature, imagines what it will be like to judge the "Humour in branded communications" category at Cannes next year.
The potential to reach the gaming audience in China is massive fuelled by a surge of 480 million players. Mindshare's Liu Yi shares how brands can tap into the dynamic audience amidst regulatory shifts.