U.S. Media ad spending – where it goes

media-mix.jpgWe read so many numbers each day about the size of the advertising market, the size of the display market, the size of the mobile market, etc etc. Some times it is hard to keep them straight and get perspective on how they relate.

Here is a very easy to understand infographic from eMarketer that puts all the basic stats about the US ad market in one place. Check it out!

Via MobiAD

Copenhagen INK

Lars M. B. Anthonisen is Global Account Lead @ Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.

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