The Weekly Digital Marketing Update @ Copenhagen INK (24-02-2014)

Asia Digital Marketing News

SMS and Social Media are The Peanut Butter and Jelly of Modern Mobile Marketing

What’s the biggest threat to the agency model?

Mobile Marketing Will Have 6 Billion New Targets This Year

Brands want you to know they know it’s Presidents Day

Data Driven Advertising

After Facebook Snub, A Scramble For HasOffers’ Clients

Wine Enthusiast Cracks Down On Cross-Channel Waste With Convertro

More Acquisition Buzz In Millennial Media’s Future

ActionX Expands Operations in West Coast with Addition of Nate Feduska, VP Advertising Sales

Getting Ready for Publisher Forum

Sneak Peek: Publisher Forum New Orleans

DataXu Names Software Executive to Board of Directors

Amobee Unveils Mobile App Reporting And Analytics Tool, Monitors IDFA Developments

Sprinklr Acquires Dachis Group, Preps Paid Social Product

The Cross-Device Question: Acxiom

#OPSPOV: Hulu and Chipotle Push Native Forward With “Farmed and Dangerous”

IZEA Announces $12 Million Private Placement

The Cross-Device Question: BlueKai

Mobile DMP: Dead At Design Time

Microsoft Strikes An Upfront Deal; HasOffers Asks Forgiveness

Interactive/Digital marketing

How WhatsApp Will Provide a Trove of New Data for Facebook

What’s the biggest threat to the agency model?

Facebook to Buy WhatsApp in $16 Billion Deal — That’s $36 Per Monthly Active User

Brands want you to know they know it’s Presidents Day

DK & LEGO partnership driving social growth

Mobile Marketing News

SMS and Social Media are The Peanut Butter and Jelly of Modern Mobile Marketing

Mobile Marketing Will Have 6 Billion New Targets This Year

DK & LEGO partnership driving social growth

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Weekly Digital Marketing Update

Copenhagen INK

Lars M. B. Anthonisen is Global Account Lead @ Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.

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