The Weekly Digital Marketing Update @ Copenhagen INK (03-03-2014)

Asia Digital Marketing News

At Home on the Range: The Psychology of Mobile

Al Jazeera launches campaign to free jailed journalists

Advertisers Ramp Up Performance-Based Mobile Advertising

Liberté! Publicis ditches Lotus Notes

Data Driven Advertising News

ChoiceStream CEO Discusses Pivot Decision And Its Embrace Of Programmatic Ads

10 Steps to Effective Data Stewardship Outlined in New IAB Best Practices Guide

Video Platform Zefr Talks $30 Million Raise, YouTube Development Futures

Have The Accuracy Rates Of Probabilistic Solutions Hit A Glass Ceiling?

The Innovation Paradox

AdPeople Japan Appoints Ed Thompson as Business Director

Where The Marketer, Data Scientist and Cloud Intersect

Display Ad Glasnost: Google And Russia’s Yandex Connect On RTB

Conversant As Takeover Target; Millennial Expands Exchange

eXelate Expands in Israel, Following Year of Company Milestones Including 50% Growth

Publisher Forum New Orleans: Live Blog

How Video Becomes the Champion of Mobile Revenue

Oracle Buying BlueKai?; Amazon Speaks

Measure The Speed Of Your Data

Digital Marketing News

My week on twitter: 1 Replies, 1 Retweets, 611 Ret…

How is Facebook advertising going to look in the n…

CPG Execs At CAGNY Like Efficiency of Digital Doll…

7 Data Presentation Tips: Think, Focus, Simplify,…

Are the world’s chat apps really worth $48 billion…

E-commerce is an underrated opportunity for CPG se…

Web changes the way women shop for FMCG: Google, T…

Unilever: ‘Social media has brought a totally new…

Unilever embraces programmatic mobile http://t.co/…

Telegram Saw 8M Downloads After WhatsApp Got Acqui…

Facebook, Unilever To Study Internet Adoption In R…

Adform Opens Offices In LA & NY http://t.co/2k…

Dropbox raises $350 million http://t.co/DU5Jy8WM6s

45% of companies say content marketing is ‘highly…

Interactive/Digital marketing

Al Jazeera launches campaign to free jailed journalists

WPP Takes Stake In Commerce Startup eCommera

Liberté! Publicis ditches Lotus Notes

Mobile Marketing News

At Home on the Range: The Psychology of Mobile

Advertisers Ramp Up Performance-Based Mobile Advertising

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Copenhagen INK

Lars M. B. Anthonisen is Regional Business Lead, Southeast Asia Strategic Accounts at Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, Marketing Director at Adform and Digital Manager at Universal McCann Worldwide.

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