Taptica Buys Tremor Video DSP; Bitposter Launches Direct Marketplace
strong>ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: USD$50m (£38.5m) for Tremor Video’s DSP; Bitposter Direct Marketplace; ABC accreditation for Integral Ad Science; European Viewability Certification Framework; QDOT goes Uruguay; FastPay and Videology announce USD$80m credit facility; and UK businesses not ready for GDPR.
Taptica pays $USD50m for Tremor Video DSP
Tremor Video is separating their buy- and sell-side business buy selling their demand-side business to Taptica. The video optimisation and attribution […]
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