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Tagged: microsoft

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The Weekly Digital Marketing Update @ Copenhagen INK (21-07-2014)

Asia Digital Marketing News Week in Review: MOL listing will inspire SEA ecosystem Steve Forbes: ‘Just pining for the good old days is not the way to move ahead’ Marketers...

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YTL Comms’ Yasmin frontrunner for MDeC CEO job

With speculation rife over who will take over as the new head of the Multimedia Development Corporation (MDeC), YTL Communications executive director and former Microsoft Malaysia managing director, Yasmin Mahmood, has emerged...

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Five predictions on what awaits in Google Geekdom

Exploring the themes of ‘design, develop and distribute’, this year’s edition of Google I/O 2014, Google’s annual technology conference, promises to be replete with new product ideas and interactive experiences....

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Microsoft At Cannes: ‘Programmatic Is Only Part Of The Opportunity’

Microsoft is seeking to lay down a marker in its ongoing battle with Google, having secured a sponsorship deal giving it the moniker of ‘official technology innovation partner’ of the...

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Why ExchangeWire Is Making Its Cannes Lions Debut

The title of this piece may illicit some barbed retorts, such as; ‘A week-long jolly on Cote d’Azur drinking Rosé and charging it back to expenses’, etc, etc. But the...

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AppNexus CEO: ‘There’s no global body for ad tech, it’s something we’ve thought about’

In the second part of a two-part interview with ExchangeWire, Brian O’Kelley, AppNexus co-founder and CEO, explains some of his thoughts on how the ad tech sector can move unilaterally...

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Google beats Apple to become world’s most valuable brand

Google has overtaken Apple to become the world’s most valuable global brand in the 2014, according to BrandZ Top 100 Most Valuable Global Brand ranking, worth USD 159 billion, an...

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SingTel in Azure pact with Microsoft

SingTel has announced a first-of-its-kind strategic collaboration with Microsoft Corp to offer enterprise customers access to the latter’s  Azure public cloud platform. Via DNA

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The winners and losers of the Publicis-Omnicom deal aftermath

Plans to create the biggest agency in history have fallen apart. Here are the winners and losers of the Publicis-Omnicom deal that was never meant to be: Winners WPP: Publicis...

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How Microsoft got Office 365 users to balance work and play

Summary: Microsoft partnered with Wunderman International India, to develop an interactive Facebook film to create product awareness and understanding via participation that was unique to the local market. Challenge: Office...

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‘Titanfall’ Not Enough to Lift Xbox Sales Above PlayStation

Sony Corp.’s PlayStation 4 outsold Microsoft’s Xbox One game console in the U.S. in March, holding the lead for a third month, as its rival tempted consumers with discounts and...

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How Microsoft SG educated consumers on the dangers of piracy

Microsoft Singapore partnered with Wunderman Singapore to develop and launch the Piracy Uncovered website to help educate the target audience on the actual costs of using pirated software in multiple...

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The Weekly Digital Marketing Update @ Copenhagen INK (31-03-2014)

Asia Digital Marketing News Week in Review: Growing the ecosystem, one exit at a time TM agrees to buy controlling stake in P1 Former Gawker editor to take Rob Ford...

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Why remarketing joined mobile & social in Komli’s focus areas

The seven-year old Komli made quite an announcement last month, when it decided to enter the remarketing DSP (demand side platform) space that puts it in direct competition with the...

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The Weekly Digtal Marketing Update @ Copenhagen INK (24-03-2014)

APAC Digital Marketing News Week in Review: Investors ask the wrong question Disrupt #16: Meet the buyers New FireChat App Takes Mobile Chatting ‘Off The Grid’ Would you like some...

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RAMP Announces Next-Generation Video Content Platform for the Microsoft Business Productivity Suite

Solution delivers unparalleled viewer experience, best-in-class video search, and quickest ROI for enterprise video content Microsoft SharePoint Conference 2014 BOSTON – RAMP, the leading provider of video and search experiences...

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