Sizmek Completes Acquisition of Rocket Fuel; Quantcast Audience Insights

strong>ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Rocket Fuel belongs to Sizmek; Quantcast provides Audience Insights; Mindshare launches ANNA; Sublime Skinz introduces new ad format; S4M-Factual partnership; Funding for mediarithmics; and ID5 tackles cookie synchronisation.

Sizmek’s acquisition of Rocket Fuel completed

After announcing the acquisition of Rocket Fuel two months ago, Sizmek has now closed the transaction, creating a full-stack solution that aligns Sizmek’s creative-optimisation and data-activation capabilities with Rocket Fuel’s […]

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.