Sizmek Agrees to Acquire Rocket Fuel; Media iQ Receives Investment

strong>ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Sizmek-Rocket Fuel deal; Big investment round for Media iQ; Smaato and adäquate partnership; Taptica buys Adinnovation; Publisher optimisation tool launched by IAS; Appnext and Forensiq collaborate; Partnership between Teads and DataXu; and Admedo and Cablato cooperate.

Sizmek buys Rocket Fuel

Literally a big deal: Sizmek is buying Rocket Fuel. The US-ad tech provider has to fork out USD$125m (£96.2m) for the marketing platform, leading […]

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.