Rocket Fuel Panel Tackles Big Data Opportunity

Figuring out how to leverage the overwhelming amount of data they collect is a critical challenge for advertisers, and one that spans industries. To shed some light on big data issues, real-time ad platform Rocket Fuel invited Forrester Research analyst Mike Gualtieri, Visible Measures CEO Brian Shin, Morpheus CMO Shenan Reed, and Verizon marketing and […]
Via: AdExchanger

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Lars M. B. Anthonisen is Regional Business Lead, Southeast Asia Strategic Accounts at Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, Marketing Director at Adform and Digital Manager at Universal McCann Worldwide.

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