Programmatic Provider, ChoiceStream, Announces Monthly Changes in Consumer Segment Costs, As Tracked By Machine-Learning System

Offer Seekers Rise in Cost While Groceries and Travel Drop Boston, MA – ChoiceStream, a leader in programmatic advertising, today released its monthly Audience Cost Calendar infographic. The company’s optimization system monitors the cost index of thousands of third-party data segments, which are consolidated into 315 super segments and then ranked from lowest to highest cost. …
Via Ad Operations Online

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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