Warning: fopen(/var/www/web/web75119/cph-ink.dk/wp-content/plugins/delete-duplicate-posts/delete-duplicate-posts.php) [function.fopen]: failed to open stream: No such file or directory in /var/www/dezigncore.dk/cph-ink.dk/wp-includes/functions.php on line 4847

Warning: fread() expects parameter 1 to be resource, boolean given in /var/www/dezigncore.dk/cph-ink.dk/wp-includes/functions.php on line 4850

Warning: fclose() expects parameter 1 to be resource, boolean given in /var/www/dezigncore.dk/cph-ink.dk/wp-includes/functions.php on line 4853

Deprecated: Assigning the return value of new by reference is deprecated in /var/www/dezigncore.dk/cph-ink.dk/wp-content/plugins/wp-o-matic/wpomatic.php on line 2004

Deprecated: Non-static method WPOTools::pick() should not be called statically, assuming $this from incompatible context in /var/www/dezigncore.dk/cph-ink.dk/wp-content/plugins/wp-o-matic/wpomatic.php on line 308

Notice: attribute_escape is deprecated since version 2.8.0! Use esc_attr() instead. in /var/www/dezigncore.dk/cph-ink.dk/wp-includes/functions.php on line 3852

Warning: session_start() [function.session-start]: Cannot send session cookie - headers already sent by (output started at /var/www/dezigncore.dk/cph-ink.dk/wp-includes/functions.php:4847) in /var/www/dezigncore.dk/cph-ink.dk/wp-content/plugins/wp-limit-login-attempts/wp-limit-login-attempts.php on line 67

Warning: session_start() [function.session-start]: Cannot send session cache limiter - headers already sent (output started at /var/www/dezigncore.dk/cph-ink.dk/wp-includes/functions.php:4847) in /var/www/dezigncore.dk/cph-ink.dk/wp-content/plugins/wp-limit-login-attempts/wp-limit-login-attempts.php on line 67

Deprecated: Non-static method WPOTools::getQueryArgs() should not be called statically, assuming $this from incompatible context in /var/www/dezigncore.dk/cph-ink.dk/wp-content/plugins/wp-o-matic/wpomatic.php on line 878

Deprecated: Non-static method WPOTools::getOptions() should not be called statically, assuming $this from incompatible context in /var/www/dezigncore.dk/cph-ink.dk/wp-content/plugins/wp-o-matic/inc/tools.class.php on line 98
Premium Editorial Sites Outperform Social Media for Long-Term Memory Encoding | Copenhagen INK

Premium Editorial Sites Outperform Social Media for Long-Term Memory Encoding

A new study by Newsworks and the Association for Online Publishing (AOP) finds that left brain memory encoding, which processes words and detail, is 42% stronger when people view ads on premium editorial sites than when they see the same ads on social media sites. Right brain memory encoding (more emotional and global aspects of […]

The post Premium Editorial Sites Outperform Social Media for Long-Term Memory Encoding appeared first on Ad Tech Daily.


Via Ad Operations Online

Copenhagen INK

Lars M. B. Anthonisen is Global Account Lead @ Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.