OMD Brisbane bags Volvo Group Australia

OMD has been appointed as the media agency to the Volvo Group Australia business consisting of Mack, UD, and Volvo Truck brands.

The news follows an extensive competitive pitch process which kicked-off in late August 2015. The two year appointment has a rolling option to extend beyond 2017.

OMD Brisbane’s General Manager, Greg Radford commented, “We are excited by the opportunity to work with the iconic global brands; Volvo, Mack and UD Trucks within the Volvo Group Australia (VGA) business. Working together with VGA, their creative agencies and wider media landscape, we have an opportunity to leverage content to target the relevant audience at the key stage in their consumer journey”.

The account will be managed by the OMD Brisbane office, and the appointment is effective immediately.

The post OMD Brisbane bags Volvo Group Australia appeared first on Digital Market Asia.

Via Digital Market Asia Mobile

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

You may also like...