Nike’s Tiger Woods ad makes the Viral Video Chart


When Tiger Woods returned to the Masters for the first time in three years, following a string of injuries and scandals, Nike marked the occasion with a new commercial for its longtime endorsee. The ad not only ran on TV, the latest Viral Video Chart makes clear, but got significant online support.

As always, the chart counts both “organic” (i.e., “viral”) views and views for paid video ads.

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Via AdAge

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Lars M. B. Anthonisen is Global Account Lead @ Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.