New PubMatic Research Reveals Mobile Header Bidding Volumes Nearly Double as The Technology Extends to In-app Environments

PubMatic releases Q3 2018 QMI report, highlighting key trends that impact mobile advertising growth Redwood City, CA – PubMatic, the publisher-focused sell-side platform (SSP) for an open digital media future, released its third Quarterly Mobile Index (QMI) of 2018. The report includes key insights around the growth in mobile app advertising, highlighting trends in mobile video, […]

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Lars M. B. Anthonisen is Global Account Lead @ Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.