MVPDs: Key Players In Programmatic TV, But Keep An Eye On Over-The-Top TV

“On TV And Video” is a new column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Jonathan Bokor, senior vice president and director of advanced media at MediaVest. Although a commonly agreed upon definition of programmatic TV doesn’t exist yet – making it perhaps the most abused term inContinue reading »
Via: AdExchanger

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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