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Mozilla's CMO On The 'Perfect Future': Plain Language, A Value Exchange And An Opt-In | Copenhagen INK

Mozilla’s CMO On The ‘Perfect Future’: Plain Language, A Value Exchange And An Opt-In

Jascha Kaykas-Wolff, CMO of Firefox parent company Mozilla, has fiery opinions about technology companies that use privacy as “nothing more than a communications ploy.” “Most organizations aren’t taking the right steps to treat people like human beings, and that’s a big problem,” said Kaykas-Wolff, who’s been with Mozilla for more than four and a halfContinue reading »

The post Mozilla’s CMO On The ‘Perfect Future’: Plain Language, A Value Exchange And An Opt-In appeared first on AdExchanger.


Via: AdExchanger

Copenhagen INK

Lars M. B. Anthonisen is Global Account Lead @ Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.