Merge Ahead: Prepare For The Convergence Of Marketing And Ad Tech

“Marketer’s Note” is a weekly column informing marketers about the rapidly evolving, digital marketing technology ecosystem. It is written by Joanna O’Connell, Director of Research, AdExchanger.   You can sign up for Joanna’s “Marketer’s Note” email newsletter here. We have a language problem in ad tech, and it’s only getting bigger. We love to use terms […]
Via: AdExchanger

Copenhagen INK

Lars M. B. Anthonisen is Global Account Lead @ Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.

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