Maurice Levy lets you ‘skip’ his holiday greeting this year

Continuing with his tradition of Christmas greetings, Maurice Levy, Publicis Groupe CEO, has come out with his latest greeting #TheSkippableWishes. Since the ad blocking debate marked the year, this time Mr Levy allows people to skip his greeting to watch a few ads – a reverse of ad blocking of sorts. Except that, he continues his speech by crashing each spot.

 

The post Maurice Levy lets you ‘skip’ his holiday greeting this year appeared first on Digital Market Asia.

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Lars M. B. Anthonisen is Global Account Lead @ Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.

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