Leading Maxis’ mind-set change, and the ‘Magic 30’

  • Morten Lundal believes buy-in from 30 people can trigger mindset change



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Lars M. B. Anthonisen is Regional Business Lead, Southeast Asia Strategic Accounts at Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, Marketing Director at Adform and Digital Manager at Universal McCann Worldwide.

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