Invite Media 2.0 Goes Global; Amazon’s Big Ad Plays

Here’s today’s news round-up… Want it by email? Sign-up here. Invite Media 2.0 Goes Global In an update to its DoubleClick Advertiser blog, Google announced that Invite Media 2.0 (the demand-side platform it acquired in 2010) has finally rolled out globally. The updated platform is called DoubleClick Campaign Manager and it integrates the DoubleClick […]
Via: AdExchanger


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Lars M. B. Anthonisen is Regional Business Lead, Southeast Asia Strategic Accounts at Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, Marketing Director at Adform and Digital Manager at Universal McCann Worldwide.

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