Hulu CEO Pick Said to Be Fox Exec Experienced in Negotiating With Pay-TV Services

Hulu, the video streaming service controlled by Walt Disney Co. and 21st Century Fox. is close to naming Fox executive Mike Hopkins as its CEO, two people with knowledge of the matter said.

The appointment is expected to be announced shortly, said the people, who asked not to be identified because the deliberations are private. Mr. Hopkins, president of distribution for Fox Networks, would succeed Andy Forssell, acting CEO at Hulu.

With Mr. Hopkins, Hulu would gain an executive experienced in negotiating with pay-TV services. The company wants to become an online partner to the industry, giving cable subscribers mobile and online access to programs, and is developing its own shows.

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Via AdAge

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Lars M. B. Anthonisen is Global Account Lead @ Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.

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