How To Make Programmatic TV Grow Faster? Simplify It

AdExchanger |

“On TV And Video” is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Lorne Brown, CEO at Operative. I can’t tell you how many times I’ve heard high-level publishers and advertising executives bring up the huge promise of programmatic TV. In theory, programmatic TV buying allows advertisersContinue reading »

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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