Here Are the Most-Watched Ads Among Women on YouTube


A collection of videos from women sharing empowering messages is now trending at No. 21 on YouTube.

The theme is part of YouTube’s newly released #HerVoiceIsMyVoice campaign, which aims to turn up the volume on girl power in honor of International Women’s Day. Big Spaceship, YouTube’s agency of record, created the campaign, which is anchored by a short video that includes Ellen DeGeneres, Issa Rae, Pakistani activist Malala Yousafzai and Condoleezza Rice, among others.

The video platform is also sharing the most-watched ads among female viewers for 2016, as well as a slew of statistics that help debunk stereotypes on what its female viewers watch.

Continue reading at AdAge.com

Via AdAge

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Lars is Google’s Head of Marketing across Singapore, Malaysia, Pakistan, Bangladesh and Sri Lanka. With nearly two decades of international experience in the Internet and media industry, his passion lies at the intersection of technology and marketing. His career spans across the globe - from Europe to the emerging markets in Asia - from early stage start-ups to large organizations, providing him with an in-depth understanding of marketing, sales and business development across cultures and industries. In his current role he is responsible for local B2B and B2C brand and product marketing across all Google and Youtube services and devices.

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