Google’s Acquisition Of Anvato Boosts Ad Delivery, Averts Ad Blockers
AdExchanger |
Google’s acquisition of cloud video platform Anvato late Thursday gives the search giant serious skin in server-side ad stitching. While Anvato provides video editing and file encoding tools, it also ensures content and dynamically inserted ads are delivered properly. So if a broadcaster wishes to stream content simultaneously to Roku, Amazon Fire and iOS and… Continue reading »
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