comScore Gives Mobile Analytics a Major Boost

On Monday, comScore announced a significant expansion its mobile measurement assets. And the end result has left many people in this industry buzzing about the potential. Supporting its focus on measuring the multi-platform behaviors of today’s connected consumers, comScore says its U.S. mobile measurement assets now include big data from major mobile segments of the […]
Source:Mobile Marketing Watch

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.