Cannes: Leo Burnett Gets Creative With Data

AdExchanger |

Leo Burnett, one of the most iconic advertising agencies in the game, is evolving the way it thinks about creative. “I’ve been focused on infusing technology, data and analytics to make creative more relevant, personalized and effective,” said Andrew Swinand, CEO at Leo Burnett. For Swinand, who spent time on the media side as presidentContinue reading »

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.