He has a larger than life ego. He wears funky sneakers and makes insane proclamations about his own creative prowess. Plus he can be creepily sexual when you least expect it. Is it Kanye West we’re talking about … or a typical agency creative director? Excellent question! And it’s the whole idea behind a fun little site kanyevscreative.com.
The site, which was a URL registered by the agency Concept Farm, prompts you to click through a series of quotes to guess who said them — Yeezus or your creative director. As the site puts it:
The interface is pretty straightforward. All you have to do is click through and guess who said quotes like “I’m too busy writing history to read it,” or “Women fear the sight of cold steel” — hint: that one probably isn’t who you think it is.
It’s a fun way to poke fun at the, shall we say, robust self-regard some of the ad world’s leading creatives have for themselves. You can also submit your own delusional and ridiculous Kanye or creative director quotes to be added to the quiz — certainly there is no shortage of either.
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