Amazon Keeps Alexa Quiet; Telstra Writes Off Its Ooyala Investment

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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pitch-Perfect How did Amazon make sure that the tens of millions of Alexa-enabled devices in living rooms around the country didn’t activate during its Super Bowl ad featuring Alexa? It turns out, Amazon has been working on ways to keep Alexa from being activatedContinue reading »

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Lars M. B. Anthonisen is Global Account Lead @ Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.