After Massive Layoffs, Martha Stewart Names a New Ad Sales Chief


After swinging the ax on about 75 employees Thursday — several of them top executives in the advertising group — Martha Stewart Living Omnimedia has promoted Amy Wilkins to head of advertising, sales and marketing, the company said Friday.

Ms. Wilkins, the publisher of Martha Stewart Weddings, becomes the top ad sales executive at the company.

She assumes responsibilities that had been handled by Chief Revenue Officer Joseph Lagani, who left amid yesterday’s cuts, according to a person familiar with the layoffs. Peter Medwid, the publisher of flagship publication Martha Stewart Living, has also left the company, this person said. No successor has been named yet.

Continue reading at AdAge.com

Via AdAge

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Lars M. B. Anthonisen is Global Account Lead @ Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.

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