About

Welcome to my website!

I created this site in 2009 during my secondment in Singapore as I wanted to compile all the news and information about digital marketing I came across.

From then the site has evolved to incorporate all the digital marketing news and information I come across. I’m constantly overwhelmed of how technology transforms marketing and on a daily basis I stumble upon many interesting articles and news which I make sure is featured on Copenhagen INK . Therefore Copenhagen INK will be able to provide you with “Your Daily Dose of Digital Marketing News From Around The World!” – Enjoy!

About me:

My passion lies in the intersection between technology and marketing and through my career I have obtained an in-depth understanding of these two areas across markets and cultures. I have worked extensively with all aspects of interactive and digital marketing from social media, SEM/SEO, mobile and display advertising to affiliate, viral and content marketing. In addition I’m also highly skilled within data-driven marketing including programmatic planning, buying and optimization.

I’m currently Regional Business Lead at Google. Previously, I have held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.

Lars M. B. Anthonisen

View Lars M. B. Anthonisen's profile on LinkedIn

Also, check out my bicycle blog (in Danish) here: Dezigncore.dk – Designer og Fixie cykel nyheder.