A Duopoly Doesn’t Make for an Efficient Marketplace: Q&A with Dan Slivjanovski, RhythmOne

RhythmOne has reached the final stages of their acquisition of YuMe. In this Q&A, ExchangeWire speaks with Dan Slivjanovski, chief marketing officer, RhythmOne, about the vision for RhythmOne post-acquisition, how the company will leverage its end-to-end offering, and about the state of consolidation of the ad tech industry.

ExchangeWire: With the acquisition of YuMe now concluded, what is your strategy going forward?

Dan Slivjanovski, CMO, RhythmOne

Dan Slivjanovski: The combination of YuMe and RhythmOne will bring together demand-side and supply-side strengths […]

The post A Duopoly Doesn’t Make for an Efficient Marketplace: Q&A with Dan Slivjanovski, RhythmOne appeared first on ExchangeWire.com.


Via ExchangeWire

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.