aug 06

One of my colleagues sent me this link today: www.joy-lggm730.com/sg - it’s the local website LG uses to promote their gm730 handset here in Singapore. The website is actually very engaging, with small advergames linking the key features of the phone with the gaming experience.

LG is driving traffic to the website mainly through MSN half banners. I think the website and campaign is a breath of fresh air looking at this category’s digital platforms and ads.

Go check it out for yourself at www.joy-lggm730.com/sg

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aug 04

First out is a nice website promoting the Polish beer Lech. The site gives you that summer feeling browsing through it (even if you don’t understand Polish :-) )and includes some cool features as well - one of them is augmented reality. Check it out at http://lech.pl/nowakaledonia/

Also found this great use of augmented reality over at Adverblog: In the US Best Buy has just launched Best Buy in 3D, an augmented reality application that allows users to see in 3D the products advertised on the retailer weekly publication.

This brings a whole new dimension to augmented reality - e-shopping using this technology enables people to actually “feel” and “touch” the products - cool stuff!

Last but not least, a couple of really cool Flashmob’s promoting bounce.nu - enjoy:

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mar 03

I discovered this website, www.wix.com that does ‘instant’ flash sites.  It allows users to create any kind of web content (web sites, widgets, blogs, myspace layouts) and publish that content anywhere they want.

It’s the first time I’ve come across a service as good as this. As far as I know, Wix is the only publishing offering that allows users to create stunning flash-based content online that is totally personalized and without the need to code. Wix does so without the need to use complex publishing systems and without being constrained by the limitations of template based solutions. Furthermore Wix sites enable effective promotion as they are SEO friendly. So go check it out:

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feb 17

The Swedish agency Forsman & Bodenfors (The agency behind IKEA’s cool interactive campaings - http://kominigarderoben.se) has published their redesigned website. It’s not your normal kind of website - more a search enige that allow people to explore the F&B world.

F&B’s site showcases its portfolio that includes work for clients like IKEA and Volvo as well as a constantly updated stat chart at the bottom highlighing most visited items, searches by country and more.

Check it out - it’s kind’a cool :)

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