22squared Taps Videa for First Programmatic Test with Linear TV

Videa’s Programmatic TV Advertising Solution Powers Campaign for PGA TOUR Superstore Opening Atlanta – Videa, a Cox-backed supply-side platform bringing automation and data-driven decision-making to broadcast television, today announced that 22squared, an independent full-service advertising agency, has conducted its first multipurpose television test buy, leveraging the new Videa programmatic TV platform as a way to drive awareness and traffic
Via Ad Operations Online

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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