Iconic brand advertising on TV isn’t going anywhere
The era of “peak TV” has ushered in a renaissance for brand advertising, and there has never been more opportunity to connect with viewers. By...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 14/06/2018
The era of “peak TV” has ushered in a renaissance for brand advertising, and there has never been more opportunity to connect with viewers. By...
With GDPR now in effect, and the ePrivacy directive looming, a number of key trends have emerged within the ad-tech space that call for attention....
RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. In this week’s edition: Delaying the Death of the High Street; Revenue Losses...
Having just started his 2-year term as Malaysian Venture Capital Association president, Victor Chua shares his plans with Karamjit Singh. Via DNA
Bringing data together and making sense of it for better business decisions is the main game of this data analytics startup. Via DNA
AT&T has for years been described as one of advertising’s fabled “sleeping giants.” Now that its $85 billion bid to acquire Time Warner has gotten...
We Are Social, the global socially-led creative agency network, has acquired a majority stake in Socialize, an independent social media agency from Middle East. The move,...
Reprise Malaysia, IPG Mediabrands Malaysia’s full-service global performance media marketing unit has brought to life this year’s Raya film for TNB, “Rumah Epik Fantastik”. TNB...
For anyone and everyone who’s been a part of, or in some form have an association with the advertising & marketing communications industry – attending...
Deezer, the personal music streaming service is honouring the end of the Islamic holy month of Ramadhan with the launch of the first dedicated Hari...
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