4As CEO Marla Kaplowitz On Repairing Agency-Client Trust And Getting Back To Growth
When Marla Kaplowitz took the helm of the 101-year-old American Association of Advertising Agencies (the 4As) just over a year ago, a scathing report about...
When Marla Kaplowitz took the helm of the 101-year-old American Association of Advertising Agencies (the 4As) just over a year ago, a scathing report about...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
The concept of virtual reality (VR) as a serious commercial concept has been brewing for well over a decade, with the technology regularly heralded as...
When legislators in the EU came up with the GDPR legislation, I know they had the best intentions to protect the rights of users. For...
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Manny Puentes, founder and...
At the Digiday Programmatic Marketing Summit Europe last month in Portugal, we sat down with 52 brand and agency marketers to learn how satisfied they...
Because a significant part of its hardware business is driven by resellers, Hewlett-Packard (HP) may not always have access to its customer data and needs...
Burning the midnight oil so you can buy a Bentley? Putting in the hours to purchase a Porsche? Well if you are looking for love...
Geometry Japan has teamed up with ADK to run a very unique Christmas campaign using Fried Chicken Bath Bombs, a disruptive gift that got the...
Deezer, the personal music streaming service is teaming up with Radio Republik Indonesia (RRI) and giving sports fans a chance to hear live matches from...
Asian global sports media property, ONE Championship (ONE), has partnered with Adobe to deliver enhanced viewing experiences to audiences around the world. ONE Championship is...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 11/05/2018
Klout, the tech pioneer that measured people’s social media star power, is shutting down after losing influence in an industry over which it once claimed...
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