Trump Says U.S. Post Office Should Charge Amazon `Much More’
President Donald Trump said Friday the U.S. Postal Service should charge Amazon.com Inc. more to deliver packages, the latest in a series of public criticisms of the online retailer and...
Monthly Archive: december 2017
2017: The Year The Holding Companies Fell To Earth
AdExchanger | The past year was a tough one for agency holding companies. WPP, Omnicom, Publicis Groupe, IPG, Dentsu Aegis Network and Havas posted little to no growth in 2017....
The Five Forces That Transformed Programmatic Auctions In 2017
AdExchanger | In 2017, five industry developments caused the ad tech industry to rethink how auction dynamics and quality controls should work in programmatic. These factors, detailed below, stem partly...
Brands That Bet Big On Customer Data In 2017
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Toby McKenna, senior...
Comic: Thin Ice
AdExchanger | A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem… AdExchanger: Origins AdExchanger: Crisis In Ad City (Part I) AdExchanger: Crisis In Ad City (Part II) AdExchanger: Enter...
The things we lost in media and marketing in 2017
Tom Petty. Gregg Allman. AOL Instant Messenger. These are just a few of the bright lights that went out in 2017. As we head into 2018, we took stock of...
Dollar Sign Signals Headaches for Mobile Marketers with Unresolved iOS 11.2 Bug
Just how widespread is a new bug in Apple’s latest iOS 11 update (iOS 11.2)? According to freshly published data, the bug in question — which disables hyperlinks in SMS...
Teach on Mars to Exhibit at CES 2018 in Las Vegas.
An innovative exhibitor is inbound for the must-attend event for innovators in the global electronics and high-tech industries. CES is the world’s largest consumer technology fair and the place to...
MDEC Americas accelerates process of discovery for Malaysia
DNA spoke to Dan Khoo, President of MDEC Americas on the efforts to promote Malaysia as the gateway to SEA’s startup ecosystem and digital economy. Via DNA
Tripfez looks to integrate more tech in coming year
Having met its strategic growth goals for the year, the travel startup is gearing up for more growth in 2018. Via DNA
Google Extends Practices Stemming From U.S. Antitrust Case
Alphabet Inc.’s Google said it will extend commitments made five years ago to U.S. antitrust officials related to how developers use its advertising platform and the scraping of third-party content...
Year in Review: The Top 10 Digital Video Campaigns of 2017
The most-viewed brand video of 2017 was about, well, video in 2017. The latest of YouTube’s annual “Rewind” videos plays on popular uploads of the year, often with a musical...
Report: How leading brands are using tech platforms to produce impactful visual content
The post Report: How leading brands are using tech platforms to produce impactful visual content appeared first on Digiday. Via DigiDay
Week in Review: SMEs gradually coming around to seeing value of digital
Karamjit Singh feels that SMEs, specifically those in services sector, are gradually starting to adapt their businesses to digital. Via DNA
DNA Review: The Gear Sport strikes a balance with size, style, quality
Edwin Yapp takes the Gear Sport for a spin (and swim) and discovers it to be a great compromise between size and style. Via DNA
Inaccurate Segments May Be Costing Advertisers Billions
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Chris Kelly, founder...
