Best of the week: Influencer marketing on Facebook is going to cost more
This week, our top stories covered influencer marketing on Facebook, Walmart’s growing advertising business and more. As always, a full list of these articles appears...
This week, our top stories covered influencer marketing on Facebook, Walmart’s growing advertising business and more. As always, a full list of these articles appears...
strong>Retargeting has always been used as an efficient tactic for e-commerce campaigns, but can brands use programmatic to replicate retargeting success for prospecting and user-acquisition?...
The following is a guest contributed post from Daniel Meehan, Founder & CEO at PadSquad The internet is made for advertisers. Unfortunately, most brands are...
is to bring the Adyoulike native advertising SSP together with the AppNexus’ platform. Using the OpenRTB 2.3 standard to deliver in-feed […] The post Native...
Following the brand safety, viewability and transparency issues raised by the ANA’s reports from K2 and Ebiquity, many global brands have made major changes or...
J. Walter Thompson Singapore has created an integrated campaign for HSBC’s Visa Infinite Credit Card that reframes the value of luxury for discerning travelers. The...
HARMAN International, the global player in connected car technology, lifestyle audio innovations, design and analytics, cloud services and IoT solutions, is boosting its marketing outreach for...
BPN, the media agency under IPG Mediabrands, has been appointed by GBA Corporation Sdn Bhd as its new agency. The appointment will also include solutions...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 18/08/2017
Professional video gaming is the next big thing. How big that is, though, is hard to say. Some estimates pegged it as a $493 million...
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