The MMA Touts New Guidelines for Mobile Native Ad Formats
On the precipice of its related webinar scheduled for today (The Rise of Native Mobile Advertising ), the Mobile Marketing Association (MMA) has just launched...
On the precipice of its related webinar scheduled for today (The Rise of Native Mobile Advertising ), the Mobile Marketing Association (MMA) has just launched...
How to Use YouTube Cards to Promote Your Business buff.ly/1Erq2Ae
You Can Now Buy Ads On All of YouTube Through Maker Studios buff.ly/1Q0bmwT
NEW YORK & LONDON – WPP (NASDAQ: WPPGY), announces that it has acquired Medialets Inc. (“Medialets”), creator of technology that helps marketers manage and measure...
Ad of the Day: Coca-Cola Embraces the Fist Bump and Gets Serious About True Friendship buff.ly/1GHpuK3
Watch a McDonald’s takeout bag undergo an amazing transformation buff.ly/1zngur2
Are you ready to buy McDonald’s as artisanal? buff.ly/1JRzZrz
The Face of Litter buff.ly/1DzPNdy
10 Steps to a Google Mobile-Friendly Site buff.ly/1bg4WKy
Google Adds 70 More Now Cards buff.ly/1GH8CjJ
Wunderman Shanghai has been appointed as integrated communications agency of record forpopular travel appTao OnThe Road. Wunderman’s duties include leading strategy, creative and digital across...
From search engines to social networks, people around the globe mostly use electronic devices for three primary purposes: relationship building/maintaining, information gathering and entertainment viewing....
Soothers claims that they can soothe any number of sore throats in the latest campaign for Nestlé Soothers, developed by Ogilvy Sydney. “Our challenge was...
Dulux, a paints brand from AkzoNobel India has launched its ‘Crackproof+’ campaign showcasing Dulux’s advanced premium exterior emulsion: Weathershield Max. It is an extension to...
Refinery29’s Wednesday NewFront was all about taking advantage of what CEO Philippe von Borries called “a moment to define brands for a new generation of...
Advertisers only want to pay for viewable impressions. But publishers feel they should have the right to charge more for that type of inventory, said...
More