The Weekly Digital Marketing Update @ Copenhagen INK (21-07-2014)
Asia Digital Marketing News Week in Review: MOL listing will inspire SEA ecosystem Steve Forbes: ‘Just pining for the good old days is not the...
Asia Digital Marketing News Week in Review: MOL listing will inspire SEA ecosystem Steve Forbes: ‘Just pining for the good old days is not the...
In a two-part look at how the growing importance of ‘big data’ and the subsequent emergence of programmatic media-buying, ExchangeWire examines the potential threats it...
In the wake of the MH17 tragedy, opportunism rears its ugly head – Digital News Asia (DNA) has learnt that claims have been filed to trademark...
Malaysian startup WaryBee has launched a crowdfunding drive as one of the inaugural campaigns on StarHub’s Crowdtivate platform that also went live officially this morning...
At The Atlantic’s New York Ideas festival in May, attendees looked on as Dominique Ansel, the inventor of the Cronut, whipped up his signature pastry...
Google Planning A Big Push In India This Fall buff.ly/1qvQZyT
There has been talk for a while about f-commerce (Facebook commerce) or s-commerce (you guessed it, social commerce) and it finally looks like it’s here....
Toyota has embarked on its first completely digitally-led campaign, Wakudoki, across eight Asia Pacific markets including India, Indonesia, Malaysia, Pakistan, Philippines, Singapore, Thailand and Vietnam....
Ogilvy & Mather is expanding the global footprint of #ogilvychange, a behavioural sciences practice born in London in 2012 that utilises the latest thinking in...
Sizmek is offering marketers a tool with an integrated view of campaign performance measurements within the Sizmek MDX open ad management platform together with data...
Just a week after Yahoo’s Q2 earnings call, in which CEO Marissa Mayer said she was looking to position Yahoo as a “mobile-first company,” the...
With video ad tech deal activity surging, independent players must decide whether to go it alone, brave the impending volatility of public markets or sell....
Native advertising doesn’t fit into a 300×250 box. But as the category has taken off, so has the need to gather meaningful metrics in a...
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