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Monthly Archive: april 2009

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Facebook opens up… AGAIN

On Monday, the world’s largest social networking site opened parts of its code to the public. Now, third-party developers can build Facebook applications that will let users post status updates,...

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Google me

With so much information online about people and companies it’s become quite common to simply “Google” someone when you want to know more about them. From a business building standpoint...

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WPP Announces $25m Investment in Omniture

Actually this is old news… (3 months), however still interesting from the point of view, that WPP (and thereby Group M’s media agencies) now are going to advice their clients about...

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New Google Adwords interface

I know a lot of the readers of this blog use the Adwords interface on a daily basis, therefore you properly have had a look at the new interface… However...

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More ad networks or less?

Just finished reading Razorfish digital outlook report for 2009. (Razorfish is a US interactive ad agency). While surfing the internet this morning, I found this blog post that sums up the findings/predictions related to...

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Why paid search will never kill display advertising

Just read this interesting article over at Imedia Connection, thought I would share it. Some key take out’s from the article: Advertisers apply two methods to their ad spend: direct...

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Sixth Sense…

Hmm just saw this video, showing Pattie Maes, a professor at the MIT Media Lab, presenting a remarkable project she’s working on with student Pranav Mistry… It’s called the “sixth...

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News from YouTube and Myspace…

Found these 2 articles about a new ad-funded video service on YouTube and a Partnership between Myspace and Visible Measures: The joint venture made by YouTube and Universal will be...

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Age and gender targeted outdoor ads

Yahoo Japan Corp. will begin distributing targeted content via electronic billboards in train stations and other facilities, based on who is walking past. The company is teaming with Comel Co.,...

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Axe Chocoman and branded flash mobs

Axe is known for doing pretty extensive campaigns using the latest technology. For the launch of AXE Darktemptation in Japan Axe created a ninety-day viral game competition: Participants hunted for...

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Augmented Reality

Just talked to one of my collegaues, who are working on a digital project using augmented reality (AR). So surfed the Internet for some more info on AR… AR deals with the combination...

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Youth trend in Asia

One of my colleagues gave me these insights into Asian youth culture, during a brainstorm for a pitch…  Thought I would share it with you: In north Asian beauty point of...

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